Frequently Asked Questions

Learn What Involves Creating an Explainer Video
GET EXPLAINER VIDEOS

Before you place an order for your video you need to know some important things to avoid frustration, confusion and time wasting. Please go through below questions that people usually face while ordering their first video project.

  • 1. What is the process involved in explainer video creation?

    First we research the project then start writing script. Once script writing is done we do story boarding. After that we start animation. Then editing and placing background music track or voice over.

  • 2. How long does it take to make an explainer video?

    Let’s talk about how long does it takes to produce a customized explainer video. Most animated videos take from 4 to 8 weeks to produce if it’s custom made. On the other hand, template videos can take just a few days because they are not made from the ground up but instead, they use pre-designed graphics.

  • 3. What should I provide when ordering my explainer video project?

    You should provide the script, video animation style, choice of fonts and color scheme. In case you do not have any idea we can have best font and color scheme suited for your awesome project. In case you do not have script, we can write script for you and will charge additionally.

  • 4. How long should an explainer video be?

    The sweet spot for an explainer clip is 1 to 2 minutes long. When the explainer video length reaches 2 minutes in duration, the average views drops from 77% to 57%, and that’s a significant difference when we’re talking about different types of explainers.

  • 5. How much does an explainer video cost?

    The price for a high quality explainer video is between $5,000–$35,000 per minute. And that number can increase depending on a lot of factors, like the studio and the animation style you choose. But we do for a lot cheaper price ranging from $300.00 to $ 500.00.

  • 6. Do you provide voice-over artist services?

    Generally we do not provide voice over service and the cost is not included in our usual pricing package, but if you request we can have your script recorded from professional artists and will charge you additionally.

  • 7. Are explainer videos effective?

    Videos are highly effective in grabbing attention, they are watched longer and shared most. Explainer video are a rich media, human, search engines and social media thrive with them and their popularity is expected to rise day by day.

MARKET EXPLAINER VIDEOS

Once you have your explainer video ready it is important to share it with others so that people can watch it and appreciate your efforts (time, skills and money) that you have put into it. There are great opportunities in the online world to share video content and get yourself noticed.

  • 1. What is Video Marketing?

    When you use videos to promote your products, services or cause online.

  • 2. What are the best places to promote my explainer video?

    You can share your explainer video on your website, blog or social media pages like Facebook, Instagram, Linkedin or YouTube.

  • 3. What are the best video analytic tools?
    1. Talkwalker
    2. Vimeo
    3. Vidyard
    4. Vidooly
    5. Viral Stat
    6. Vidalytics
    7. Cincopa
    8. Wistia

    Each of these tool helps you in a different way though some of their features overlap.

  • 4. What are the key video metrics to measure your explainer video success?
    1. View Count: How many times your video has been viewed.
    2. Play Rate: The percentage of visitors who clicked play button and began watching your video.
    3. Engagement: Though not video content specific, this indicators tells you how much of your video all viewers watched on average.
    4. Social Sharing: Shows how much people are sharing your video.
    5. Click-Through-Rate (CTR): Again not specific to video, this indicator is the percentage of viewers that click on whatever CTA you include in your video content.
    6. Conversion Rate: Conversion is the number of leads or customers that you have gained thanks to a piece of video content.
    7. Feedback: This is not in numbers but data here is in qualitative form – comments telling you how people react to your  explainer video positively or negatively.
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